It seems the contemporary growth in popularity of mobile payment transactions is just getting started.
According to a new report from MarketResearch.com, the prospect for growth in the future of mobile payment transactions is enormous.
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Since the moment the iPad was unveiled by Apple on January 27th, 2010, the tech blogs of the digital world have been teeming with reports of the next big thing in the tablet marketplace.
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It’s taken a while to get here, but it now appears that the “inevitable” is on the way.
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Parents dig mobile ads.
That’s according to a new mobile marketing survey from Harris Interactive.
As covered by the New York Times, the report shows that the demographic group “most interested in receiving mobile advertising is mobile owners with children.”
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Yellow Pages and comScore have released a study revealing double digit growth in local mobile usage – a development that is “unlocking access to younger, wealthier, on-the-go consumers.”
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Mobile marketers may all be playing on the same field, but all are not playing on the same team. In this scenario, the teams are the biggest and baddest smartphone operating systems in existence: Google’s Android, Apple’s iOS, and Research In Motion’s BlackBerry.
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Based on the latest data collected and presented by Chetan Sharma Consulting, the U.S. mobile data market expanded by 6 percent quarter-over-quarter in the second quarter of 2010. The translation into revenue is $13.2 billion, which amount to a substantial 22 percent annual increase.
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Soon the television advertisers of the world may be more concerned with the eyes watching on the mobile screen instead of the TV screen.
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Looking to move past email and social networking in your new mobile marketing strategy?
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The good folks at the MMA (Mobile Marketing Association) have issued a friendly reminder to those of us in the world of mobile marketing.
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