Powerful Email and SMS Marketing Case Studies
This is Your Brain . . . This is Your Brain on mobileStorm
While our clients come from many different walks of life and each has a different industry focus, they all suffer from the same affliction: the desire to make better decisions, be better marketers, and make more money. Read our email and SMS marketing case studies, and find out how our clients have leveraged our technology and expertise to hit their lofty goals and take their businesses to the next level.
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Client Name: Kaiser Permanente
Study: SMS campaign Result: Kaiser Permanente showed an improvement of 1,837 fewer “no-shows” and a success rate of 95.65%, which resulted in total cost savings of over $275,000 at just a single clinic. |
| Facing heavy communications infrastructure costs in an industry where fiscal budget weight should lean more on the delivery of health care and professional staffing, Kaiser was faced with making a bold move to cut costs on communication infrastructure. Read more > | |
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Client Name: Planet Hollywood
Study: SMS campaign Result: Planet Hollywood added to Players Club, boosted revenue with SMS campaign and generated 13.5% new-player conversions |
| Like most casinos, Planet Hollywood was looking for innovative opportunities to bring new customers in, keep them gambling and encourage sign-ups to its “A-List Players Club” rewards program. Read more > | |
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Client Name: Galpin Motors
Study: email marketing campaigns Result: Galphin Motors had a good response to email blasts, with high open rates |
| Galpin Motors wanted to find new and innovative ways to (1) leverage its loyal community and (2) maintain its leadership as a creative marketer. Read more > | |
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Client Name: Dog Whisperer
Study: Improving Delivery Result: Cesar Millan now has average email delivery of 99.7% |
| Cesar Millan Inc. (CMI) was suffering from extremely poor delivery to customers who clearly subscribed for updates and newsletters, which put the pressure on CMI to keep its promise to deliver updates and newsletters to its loyal base of followers. Read more > | |
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Client Name: Planet Funk
Study: Mobile/SMS Coupons Result: Generated 377% ROI with SMS coupons during worst holiday season |
| A trendy clothing retailer based on the West Coast carrying the likes of Ed Hardy and the high profile Betseyville line finds that SMS coupons provide an unprecedented return both as a stand-alone and when added to their existing marketing. Read more > | |
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Client Name: Broad River Furniture
Study: SMS and Email Marketing Result: Generated weekend sales of $138K with SMS & email coupons |
| A furniture store based in the Carolinas find that newspaper ads no longer offer the results they once enjoyed. In a search for more efficient channels to reach customers, they decide to implement an integrated email and SMS coupon promotion. Read more > |
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Client Name: MGM Grand
Study: Mobile Marketing Result: MGM better serves guests and visitors thanks to targeted messaging |
| MGM Grand needed to remain competitive in order to please both new and existing customers within Las Vegas’ changing tourist demographic, as well as boost its hotel and entertainment businesses. Read more > | |
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Client Name: GotALife
Study: Building Customer Base Result: 100 new customers acquired using RSVP Manager |
| GotALife was having trouble attracting a large number of users. The company initially got some coverage on tech blogs which helped it gain a few users, but not as many as it had hoped. GotALife execs needed a way to manage their various contact lists and data about existing users in order to put together offline events. Read more > | |
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Client Name: Riverwalk Casino
Study: SMS Marketing Result: 3,121 new SMS subscribers over roughly two weeks |
| Riverwalk had the aim of further integrating its existing marketing initiatives with new mobile channels such as SMS while boosting its players club engagement. Read more > | |