It would be nice to say we’re living in times of plenty. Truth is the emperor’s wearing no clothes and everyone sees it but no one wants to say it… I can barely say it myself… ‘recession?’ When every last dollar needs to be stretched to the max, one the best ways to start and maintain a conversation with your clients is with original strategies tailored to your business. Mobile marketing is one cost effective way to make the most of your dollars and get right into the pocket of your target audience.

If you need extra encouragement, try this… ask the next ten people you run into what device they can’t live without? You’re likely to get the answer-handheld or personal cellular phone. With such a high penetration like that it’s no wonder more and more companies are starting to use this powerful messaging platform.

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