Comments on: MMS: Red-Headed Stepchild Of Mobile Marketing? http://www.mobilestorm.com/resources/digital-marketing-blog/mms-red-headed-stepchild-of-mobile-marketing/ Reach people. Make money. Mon, 06 Feb 2012 07:54:16 +0000 hourly 1 http://wordpress.org/?v=3.1.2 By: eydie http://www.mobilestorm.com/resources/digital-marketing-blog/mms-red-headed-stepchild-of-mobile-marketing/comment-page-1/#comment-248 eydie Wed, 11 Jun 2008 17:31:15 +0000 http://www.mobilestorm.com/digital-marketing-blog/?p=442#comment-248 Did you find your ice cream MMS campaign appealed to a certain demographic? Yeah, the lack of MMS is the one bummer of the latest iPhone, at least for me (I'd been thinking I'd get it if the price drop happened, but now am still on the fence). I'm wondering if the iPhone/MMS issue is because they want people to use more of the special iPhone data plan (and thus send pix via mobile email) and thus increase revenue? Did you find your ice cream MMS campaign appealed to a certain demographic?

Yeah, the lack of MMS is the one bummer of the latest iPhone, at least for me (I’d been thinking I’d get it if the price drop happened, but now am still on the fence). I’m wondering if the iPhone/MMS issue is because they want people to use more of the special iPhone data plan (and thus send pix via mobile email) and thus increase revenue?

]]> By: Martin http://www.mobilestorm.com/resources/digital-marketing-blog/mms-red-headed-stepchild-of-mobile-marketing/comment-page-1/#comment-247 Martin Wed, 11 Jun 2008 10:10:57 +0000 http://www.mobilestorm.com/digital-marketing-blog/?p=442#comment-247 I agree that this is a good but very unused channel. In Norway there haven't been many successful campaigns but we have some good ones. We have one now for an ice cream company where you send in a picture of yourself and get it posted on a website. The response is good but you usually get a higher response just using text messages. I don't think that mms use will pick up anytime soon, especially when iPhone don't come with mms. I agree that this is a good but very unused channel. In Norway there haven’t been many successful campaigns but we have some good ones. We have one now for an ice cream company where you send in a picture of yourself and get it posted on a website. The response is good but you usually get a higher response just using text messages. I don’t think that mms use will pick up anytime soon, especially when iPhone don’t come with mms.

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